Facebook API’s – What’s new!

Facebook API’s – What’s new!

  Notice anything different on Facebook? Here is an update on what’s new and how you can use it to your advantage.  Business Manager API Updates: Facebook is making it easier for businesses to manage their users and assets with the following changes. Inviting...
How Local Businesses Can Leverage Pokemon Go

How Local Businesses Can Leverage Pokemon Go

Getty Images A step-by-step guide to show you how your local business can capitalise on the Pokemon GO trend to bring in a horde of new customers for just $1.19 an hour! NOTE: The premise of this game is that users go out into the real world searching for Pokemon....
Understanding & Creating a Lookalike Audience

Understanding & Creating a Lookalike Audience

Lookalike Audiences are a way to reach new people who are similar to your existing customers, fans, or leads. You can base a Lookalike Audience on a variety of sources, such as people who like your Page, or visited your website. You can also create a Lookalike...
Understanding & Setting Up Standard Events

Understanding & Setting Up Standard Events

If you’ve ever tried Facebook advertising, you’re more than likely aware of the very real, and important requirement to use your pixel – a short piece of code that is placed on every single page of your website to keep track of website hits coming...