500%

Monthly Sales Growth

1/2

Cost Per Conversion

3

Months to Achieve Results

The gameplan

Review current Facebook ad account setup and find the critical path to improving results.

The challenge

Reduce CPA of new customers via Facebook ad campaigns.

The solution

Ensure tracking and a properly-structured funnel was created, revise targeting and test fresh blends of audience, copy and creative.

The result

Reduced CPA by HALF.

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