A Brand walks into a bar…

A Brand walks into a bar…

Social Media Guide to Online Communities   Let me set the stage… picture a cocktail party… The guest list is a pretty special one, it’s all your existing and potential customers.  Some have already heard about you – perhaps it was on TV or the billboards –...
Visual Marketing Secrets

Visual Marketing Secrets

I Spy With My Little Eye Something I Want To Buy Harnessing the power of images and visuals will make your marketing more powerful and more memorable. Images — when done deftly –can turn concepts and intangible things into something concrete and will help your...
Hire an Agency or Keep it In-House?

Hire an Agency or Keep it In-House?

To hire or not to hire – that is the question…. Well, it is anyways if you’re a business trying to understand just how to get the best bang out of your buck in the digital space. And you’re not alone in wondering, most New Zealand businesses looking to take...
Quick & Easy St Patrick’s Day Strategies

Quick & Easy St Patrick’s Day Strategies

Haven’t planned anything for St Paddy’s Day aside from your costume and old-faithful hangover cure of Beroca? It’s not too late – here are 5 quick and easy digital strategies to help your business leverage off the luckiest day of the year and make your...
The Number One Social Media Tip

The Number One Social Media Tip

You know that feeling when you have a mammoth task at hand, so massive that your brain can’t actually process it so you cope with busy work, adding a plethora of menial tasks to your looming to-do-list (like browsing Ben Silbermann’s Pinterest Board titled...