20 quick, bite-sized tips and ideas to grow your audience organically,
1. Create a Daily, Weekly or Monthly Series
Start with posts where you have the opportunity to interact with your fans and followers on a regular basis.
2. Run a Contest or Giveaway
People can’t resist the power of “FREE”.
3. Host an AMA
AMA’s (ask me anything) are essentially sessions where you get to share your knowledge, experiences, and insight.
4. Conduct a Social Media Takeover
Sometimes inserting some new life into your social feeds means letting someone else take over. For extra efficiency, organise a takeover by an influencer in your field or do a collaboration or a switch with a different channel in your vertical – it’s the easiest and best way to go from competitors to collaborators.
5. Share, Repin, Retweet & Regram
Don’t be afraid to let your followers do the talking.
6. Bite-Sized Video Clips
Vine may be gone, but Vine-style video clips are still all the rage on Facebook, Instagram and Twitter. These clips require minimal editing and can be shot in a matter of seconds.
7. Repurpose Your Content
Think about the planning, effort and amount of time it takes to create content.
8. Team Up With Another Brand
Each company gets exposure to the other’s audience.
9. How-to’s & Tutorials
Each video is short and to the point, while remaining comprehensive.
10. Go Live
Plain and simple, there’s something exciting about live video.
11. Give Followers the Spotlight
What better way to show your followers you appreciate them than by giving them a shout-out?
12. Conduct an Interview
An alternative to a traditional Q&A sessions.
13. Make a Meme
Everybody likes Memes.
14. Take Advantage of Trending Topics
Sometimes the best social media ideas come to you when you least expect it.
15. Ask Followers to Tag a Friend
A tag call to action is often the secret sauce to mass engagement.
16. Run a Social-Exclusive Deal
Offer deals that are exclusive to Instagram or Facebook audiences.
17. Poll Your Audience
Ask followers what they would prefer to see by using a poll. This way they are engaged and they feel appreciated when they get served the content they’ve requested.
18. Respond to Your Followers
Engagement is the number one key to getting and keeping followers. Whether that’s replying to comments or personally replying to messages and enquiries.
19. Go Behind the Scenes
Show your followers where the magic happens.
20. Share a Milestone
Followers love to see your achievements, and especially to feel like they played a part.