January 2014


6 Easy Ways to Drive Online Sales Using Pinterest

A picture speaks a thousand words – a concept Pinterest has adopted since it’s beginning. The visual social bookmarking platform has proved a popular online sales tool, with Pinterest traffic conversion rates 50% higher than those coming from other platforms!

If you’re selling goods online this is one tool you can’t afford to ignore – here are 6 easy ways to drive online sales using pinterest.

Why You Should Never Buy Fans & Followers

There’s a bit of a trend mulling around in the marketing world – we’ve become obsessed with the term ‘engagement’ and have ditched quantifying our digital efforts by the size of our community and rather deem our success by interactions.

And while the recurring theme of engagement is prevalent for good reason, the fact of the matter is that many businesses still choose to measure their success online by the size of their audience.